
- February/March 2008 -
Salem Convention & Visitors Association's
Industry Newsletter

Marketing Exchange Luncheon
Attract New Business to Your Door
The Salem Convention & Visitors Association (SCVA) is launching a brand new bi-monthly luncheon series called the "Marketing Exchange" -- join us for the kick-off event on Thursday, March 6th, 2008 from 11:45 a.m. -- 1:15 p.m. at Willamette Valley Vineyards. RSVPs and prepayment are required.
SCVA’s Marketing Exchange will provide the opportunity for businesses to gain knowledge of the visitor industry and how to tap into Salem’s lucrative $226 million industry that employs 2,440 people.
SCVA uses a myriad of marketing strategies to attract leisure visitors as well as conference and event business to Salem. Businesses are encouraged to participate through creative partnerships; local and regional tourism and convention marketing opportunities; public relations efforts; national media outreach; and Marketing Exchange events that will be held six times a year.
Salem Mayor Janet Taylor will open the Marketing Exchange and Todd Davidson, CEO of the Travel Oregon office will present the keynote address. Jim Bernau, President of Willamette Valley Vineyard will raffle a private cellar tour and wine tasting.
Reserve your seat by purchasing tickets online through www.TravelSalem.com; by calling 503-581-4325 ext. 58; or mail a check to: SCVA Marketing Exchange Luncheon, 1313 Mill St. SE, Salem, OR 97301. Tickets are $18 per person if purchased by February 28th, and $23 at the door (Limited seating).
For more information, call Brooke Ekins at 503-581-4325 ext. 58.

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